SEO trends to come in 2020

To finish, we want to give you some light on what you can expect SEO trends to be in the coming years because to succeed on the Internet, your business must quickly create the necessary strategies to adapt.
Here is a list of 5 SEO trends that you should follow closely.

1. Voice search


One of the SEO trends that has been brewing in recent years is voice search.

We have already mentioned to you that Google increasingly seeks to think humanely and understand the user's search intentions. Therefore, it has focused all its efforts on developing a technology that interprets natural language. Optimizing your site to respond to voice searches is and will be one of the priority tasks in the coming years.

Learn how to do it by visiting our article on voice search.

2. SEO for YouTube

It is true that in 2019 video captures the attention of users more than text. For this reason, companies must begin to rethink their content strategies to increasingly include video content.

And SEO also has a lot to do in this area.
Although the variables change with respect to the text, doing SEO on YouTube also ensures greater visibility for your videos, which will attract more users and generate more leads.

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3. User experience on mobile

It is not a secret that Internet users are having a transition from the desktop to mobile devices. Our free time has become the perfect excuse not to leave the mobile. With so many users browsing the Internet from their cell phones, it is better to give them a good experience when they visit your website. SEO Mobile will be one of the main trends to follow in 2020.

Learn all about SEO Mobile in this article.

4. Influencer Marketing


In times where consumers seek to identify with what they buy and whom they buy from, using digital influencers in Marketing stands out as a strategy to give your brand personality.
Like any digital strategy, this must be properly planned, so we recommend that you broaden the topic with our post on Influencer Marketing.

5. Data-driven content


As you already know, with recent updates to Google's algorithm, the search engine rewards valuable content with better positions.

One strategy that will help you create better content is to rely on data to present more specific topics and present information to your users on matters that no one else is dealing with.
Data-driven content is sure to be a top trend in 2020 for its ability to deliver value and be relevant to search engines.

Conclusion and bonus


Although SEO is an extensive subject and subject to constant updates, with what you have learned in this post you are ready to start executing your first web positioning strategies.
However, we recommend expanding your knowledge with the articles that we have linked throughout the post to complement your learning.


After all, getting good results with search engine optimization depends largely on proper planning, execution, and measurement of SEO strategy.

If you still have any doubts about the matter, our team also produced an ebook with more than 50 pages that delve into several of the topics that we talk about here in this post. Download it for free below!

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